Financial trends illustrate the forces at work in the economic world. Behavioural finance analyst Ken Norquay wonders how this tangled web will unwind.
“It’s like déjà vu all over again,” baseball’s   Read More

Behavioural finance analyst Ken Norquay ponders a dilemma: For stock market investors, negative news about the economy is good—positive news is bad. Go figure.
Skeptics like to say: “Seeing is believing.”   Read More

Behavioural finance analyst Ken Norquay ponders a dilemma: For stock market investors, negative news about the economy is good—positive news is bad. Go figure.
Skeptics like to say: “Seeing is believing.”   Read More

Behavioural finance analyst Ken Norquay warns no investment strategy works forever. It’s like a game of musical chairs: when the music stops, don’t be left without a chair.

Since The Ides   Read More

Behavioural finance analyst Ken Norquay warns no investment strategy works forever. It’s like a game of musical chairs: when the music stops, don’t be left without a chair.

Since The Ides   Read More

Behavioural finance analyst Ken Norquay says when the central bankers change direction, we should too.
2020, the so-called Year of Good Vision, turned out to be the Year of ‘We’ve Never   Read More

So says behavioural finance analyst Ken Norquay. “I recommend selling your long-term financial stocks before the next stock-market down wave begins.”
In past articles, I have referred to certain investing techniques   Read More

So says behavioural finance analyst Ken Norquay. “I recommend selling your long-term financial stocks before the next stock-market down wave begins.”
In past articles, I have referred to certain investing techniques   Read More

Behavioural finance analyst Ken Norquay says it is clear that the economic world is in chaos. Conservative investors should be much more cautious than usual.

In today’s world of fake news   Read More

Behavioural finance analyst Ken Norquay says it is clear that the economic world is in chaos. Conservative investors should be much more cautious than usual.

In today’s world of fake news   Read More

Behavioural finance analyst Ken Norquay says buying energy stocks after the next bear market ends will be like buying the Dow Jones Industrials in mid-1932.

Modern journalism is characterized by repetition.   Read More

Behavioural finance analyst Ken Norquay says buying energy stocks after the next bear market ends will be like buying the Dow Jones Industrials in mid-1932.

Modern journalism is characterized by repetition.   Read More

Pete Seeger’s 1950s hit ‘Turn! Turn! Turn! To everything there is a season’ popularized the message of Ecclesiastes 3:1-8. So why, behavioural finance analyst Ken Norquay wonders, does the securities   Read More

The investment industry relies heavily on investors owning individual company stocks traded on stock exchanges. But behavioural finance analyst Ken Norquay says we can use exchange-traded funds to invest in   Read More

Pete Seeger’s 1950s hit ‘Turn! Turn! Turn! To everything there is a season’ popularized the message of Ecclesiastes 3:1-8. So why, behavioural finance analyst Ken Norquay wonders, does the securities   Read More

The investment industry relies heavily on investors owning individual company stocks traded on stock exchanges. But behavioural finance analyst Ken Norquay says we can use exchange-traded funds to invest in   Read More

Behavioural finance analyst Ken Norquay says: “If your monthly statement shows big losses, change your mind; change your view; change your strategy. If your monthly statement shows big profits, stick   Read More

Behavioural finance analyst Ken Norquay encourages investors to create an action plan when the market is less emotional than it is now. Create a data-based program that tells you when   Read More

‘Buy high, sell low, repeat until broke’ is an emotional investment strategy best left to lemmings. The MoneyLetter’s behavioural finance columnist Ken Norquay says feeling emotions is okay: reacting to   Read More

‘Buy high, sell low, repeat until broke’ is an emotional investment strategy best left to lemmings. The MoneyLetter’s behavioural finance columnist Ken Norquay says feeling emotions is okay: reacting to   Read More

Behavioural finance analyst Ken Norquay encourages investors to create an action plan when the market is less emotional than it is now. Create a data-based program that tells you when   Read More

Behavioural finance author Ken Norquay adopts a Buddhist prayer to offer his take on some strategic investment advice for the new year.
We’ve just been through what I call The   Read More

The MoneyLetter columnist Ken Norquay creates a long-term investment strategy based on his study of behavioural finance and its effect on the stock markets. He says if the S&P 500   Read More

Would starting all over again from scratch make you a better investor? For behavioural finance analyst Ken Norquay, a friend’s sudden and total move across the country caused him to   Read More

When Canada’s real estate balloon starts to fizzle will it take Canadian financials stocks down with it? Behavioural finance analyst Ken Norquay recalls lessons of the past for readers of   Read More

Behavioural finance analyst Ken Norquay makes the case that stock market risk is higher than normal as 2017 begins and advises investors to hold lower-than-normal amounts of stocks and bonds   Read More

Behavioural finance analyst Ken Norquay observes that investors love to read the financial news and study its impact on stock prices. But what should be more relevant for investors and   Read More

Robert ‘Bob’ Walkden, a long-time chairman of this company’s investment planning committee and its last remaining direct link to our founder George C. Armstrong, died this month. Bob spoke often   Read More

With apologies to the “No Sex, Please—We’re British” playwrights,  The MoneyLetter’s behavioural finance analyst Ken Norquay takes a look at why people make seemingly irrational decisions about investment strategy. His   Read More

‘What? Me worry?’ would be MAD magazine cover boy Alfred E. Neuman’s attitude about the stock market. But The MoneyLetter’s behavioural finance analyst, Ken Norquay, has his own take on   Read More

A rational market strategy: Participate in uptrends, reduce exposure to downtrends. Right now, the signals are saying: ‘Sell’. They’re not as simple as ‘Buy Low; Sell High’, but they are   Read More