Keyword: Theory of Contrary Opinion

Yes Brexit, Please—We’re British

With apologies to the “No Sex, Please—We’re British” playwrights,  The MoneyLetter’s behavioural finance analyst Ken Norquay takes a look at why people make seemingly irrational decisions about investment strategy. His   Read More

Strategic investing and the unknowable

“…there are known knowns; …there are known unknowns; …there are also unknown unknowns.”–Donald Rumsfeld.  “Don’t pretend to know the unknowable.”–Ken Norquay.
Behavioural finance strategist Ken Norquay is a frequent contributor to   Read More